06 Apr 2006 Save the Planet: Drive an SUV

From Peyton Knight:

A marketing research firm has announced the results of a two-year study that shows hybrid vehicles are more “energy expensive” over their lifetime than comparable non-hybrid vehicles and even a Hummer H3.

Says Art Spinella, president of CNW Marketing Research:

If a consumer is concerned about fuel economy because of family budgets or depleting oil supplies, it is perfectly logical to consider buying high-fuel-economy vehicles. But if the concern is the broader issues such as environmental impact of energy usage, some high-mileage vehicles actually cost society more than conventional or even larger models over their lifetime.

Can we now expect environmentally-conscious celebrities to shed their hybrids like a three-month-old marriage?